Purcell teams up with Place North West for MIPIM

By working with Place North West, Purcell will be maximising its time at MIPIM by meeting key industry figures and producing thought leadership content.

Purcell partner Tom Brigden said: “Teaming up with Place North West, who share our passion and ambition for the region will only help us in our goal to celebrate and enhance the wonderful heritage of these great cities while paving a way for a bright and sustainable future.

“Retrofit and adaptive reuse of existing buildings is increasingly becoming the first option for developers everywhere, not only to realise the full cultural value of heritage assets but also in terms of carbon efficiency,” Brigden continued.

“Purcell’s experience on projects of all scales and complexities ranges from the comprehensive refurbishment of Manchester Town Hall to the regeneration of a small Welsh farmstead into an award-winning cultural centre, as well as our many collaborations on projects like the National Portrait Gallery in London.”

Beyond just spreading the word about the links between heritage and sustainability, Brigden said he was looking forward to returning to MIPIM for another year of networking.

“We always receive a warm welcome and love bringing our unique perspective and experience as the world’s largest team of heritage experts in architecture,” Brigden said.

“We are looking forward to catching up with previous and existing clients and friends while enjoying the range of networking events to meet new people.”

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